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Business Growth Strategy.md
Develop a comprehensive growth strategy for a tech industry consultancy, focusing on website development, social media presence, lead generation on LinkedIn, client meeting improvement, and travel management. Suggest steps, tools, and best practices for each area to enhance business development efforts.
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Help me develop a growth strategy for a new tech industry consultancy business. Please address the following points comprehensively: 1. **Website Development** - Outline the steps to create an effective company website. Include key features and pages that should be there (e.g., homepage, services, about us, contact). - Recommend website builders or content management systems (CMS) suitable for a consultancy business. 2. **Social Media Presence** - Provide a step-by-step guide to setting up and optimizing social media accounts (LinkedIn, Twitter, Facebook) for business. - Suggest strategies for engaging content and growing an audience on these platforms. 3. **Lead Generation on LinkedIn** - Offer detailed tactics to improve LinkedIn outreach for lead generation, particularly within the APAC region focusing on Australia and New Zealand. - Recommend tools or software that could aid in improving the lead generation process. 4. **Client Meeting Lock-in Improvement** - Provide methods or techniques to increase the number of locked meetings from LinkedIn outreach. - Suggest follow-up strategies after initial contact to improve the conversion rate of leads into clients. 5. **Travel Management** - Share best practices or tools for managing travel schedules effectively given the client's frequent travel. - Offer a system to keep track of travel expenses, bookings, and itineraries in an organized manner. Ask me clarifying questions until you are 95% confident you can complete the task successfully. Take a deep breath and take it step by step. Remember to search the internet to retrieve up-to-date information.
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