AI Prompts for E-Commerce

Write a product description for my online store:

Product name: [name]
Product category: [category]
Price: $[price]
Key features: [list 4-6 features]
Material/specifications: [relevant specs]
Target customer: [who buys this and why]
Main competing product: [what they'd buy instead]
Brand voice: [luxurious/casual/technical/playful/minimalist]

Structure:
1. Headline (benefit-driven, includes primary keyword, under 70 characters)
2. Opening hook (1-2 sentences that speak to the customer's desire or problem)
3. Key benefits (3-4 bullet points — lead with benefit, follow with feature)
4. Sensory/experiential paragraph (help them imagine owning/using it)
5. Social proof placeholder: "[X] customers love this because..."
6. Specifications section (clean, scannable format)
7. FAQ (3 common questions about this product type)

SEO requirements:
- Include primary keyword in headline and first paragraph
- Use 2-3 related keywords naturally throughout
- Write alt text suggestion for the main product image
- Meta description (under 155 characters)

Length: 200-300 words for the main description.

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Write a response to this customer review:

Review rating: [1-5 stars]
Review text: [paste the review]
Product purchased: [product name]
Customer name: [name]
Our store name: [store name]

Guidelines based on rating:

For 5-star reviews:
- Thank them genuinely (not generically)
- Reference something specific from their review
- Suggest a complementary product naturally (not pushy)
- Invite them to share with friends

For 3-4 star reviews:
- Thank them for honest feedback
- Acknowledge what they liked
- Address their specific criticism with a solution or explanation
- Invite them to contact us directly for help

For 1-2 star reviews:
- Apologize for their experience (don't make excuses)
- Take responsibility where appropriate
- Offer a specific resolution (replacement, refund, troubleshooting)
- Move the conversation to a private channel (email or DM)
- Show future readers that we care and take action

Tone: Professional, empathetic, and human. Never defensive or dismissive.
Length: 50-100 words (reviews, not essays).

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Write category page copy for my e-commerce store:

Category: [category name, e.g., "Women's Running Shoes"]
Number of products: [approximate]
Price range: $[low] - $[high]
Target keyword: [primary SEO keyword]
Secondary keywords: [2-3 related keywords]
Target customer: [who shops this category]
Top-selling products in this category: [list 2-3]

Create:
1. Category title (H1, includes primary keyword)
2. Above-the-fold intro (2-3 sentences explaining what the category offers and who it's for — include primary keyword naturally)
3. Buying guide section (H2: "How to Choose the Right [Product Type]"):
   - 3-4 factors to consider, each as a brief paragraph
   - Help the customer make a confident choice
4. Below-the-products SEO content (200-300 words):
   - Informational content about the category
   - Naturally include secondary keywords
   - Internal linking opportunities to related categories
5. FAQ section (4-5 questions people commonly search about this category)
6. Meta title (under 60 characters)
7. Meta description (under 155 characters)

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Write upsell and cross-sell copy for my e-commerce store:

Primary product: [the item they're buying/viewing]
Primary product price: $[price]

Upsell option (premium version): [product name, price]
Cross-sell options (complementary products):
1. [product, price]
2. [product, price]
3. [product, price]

Create copy for each touchpoint:

1. Product page "Frequently Bought Together" section:
   - Headline and brief copy explaining the bundle value
   - Savings callout if applicable

2. Cart page upsell:
   - One-liner that presents the upgrade as a no-brainer
   - Focus on what they'll miss without the upgrade

3. Post-purchase email (sent after order confirmation):
   - Subject line (3 options)
   - Brief thank-you + "complete your setup" angle
   - Recommend 1-2 cross-sell products with benefit-focused descriptions
   - Incentive if applicable (10% off within 48 hours)
   - Under 150 words

All copy should feel helpful ("you might also need...") not pushy ("BUY MORE").

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Plan a seasonal sale campaign for my e-commerce store:

Event: [Black Friday/Summer Sale/Back to School/Holiday/Clearance]
Duration: [start date] to [end date]
Discount: [% off / $ off / BOGO / free shipping]
Featured products: [list 3-5 products to highlight]
Target audience: [who you're trying to reach]
Revenue goal: $[target]

Create:
1. Campaign name and tagline
2. Landing page:
   - Hero headline + subheadline
   - 3 featured product callouts with benefit-driven copy
   - Countdown timer text
   - Trust badges copy (free shipping, returns, etc.)
3. Email sequence (3 emails):
   - Pre-sale teaser (2 days before)
   - Launch day announcement
   - Last day urgency reminder
   - Each with: subject line, preview text, body copy (150 words max)
4. Social media (3 posts):
   - Announcement post
   - Product spotlight post
   - Last chance post
   - Each with caption (50-80 words) and hashtag suggestions
5. SMS messages (2):
   - Launch notification (under 160 characters)
   - Last chance reminder (under 160 characters)

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Write a new collection launch email:

Collection/product name: [name]
What's new: [describe the new products or collection theme]
Number of new items: [how many]
Price range: $[low] - $[high]
Launch date: [date]
Early access or incentive: [any launch offer]
Target segment: [who should care most about this]

Email structure:
1. Subject line (5 options — mix curiosity, excitement, and exclusivity)
2. Preview text
3. Opening: Create anticipation in 1-2 sentences
4. Hero product or collection image description (for your designer)
5. Collection story: Why this collection exists, what inspired it (3-4 sentences)
6. Featured products: 3 hero items with one-line benefit descriptions
7. Launch offer: If applicable, clear incentive with deadline
8. CTA: "Shop the Collection" / "See What's New" (3 button text options)
9. P.S.: Scarcity or exclusivity note

Tone: Exciting but not hyperbolic. Let the products speak through the copy.
Length: 200-250 words.

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Generate a comprehensive FAQ section for this product or store page:

Product or store: [name/description]
Product category: [what type of product]
Common customer questions: [list any you already know]
Shipping policy: [brief details]
Return policy: [brief details]
Target customer concerns: [price/quality/sizing/compatibility/durability]

Generate 10 FAQ entries covering:
1. Product quality and materials
2. Sizing or compatibility
3. Shipping times and costs
4. Return and exchange process
5. Care/maintenance instructions
6. Comparison to competitors (tactful, not aggressive)
7. Warranty or guarantee
8. Bulk or gift ordering
9. Subscription or auto-replenishment (if applicable)
10. Sustainability or sourcing (if relevant)

For each FAQ:
- Question: Written as customers actually search (natural language)
- Answer: 2-4 sentences, direct and helpful
- Include the primary product keyword naturally in 3-4 answers

Format for Schema.org FAQ markup compatibility.

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Write retargeting ad copy for visitors who didn't purchase:

Product/store: [what you sell]
Audience segment: [product page visitors/cart abandoners/past customers]
Platforms: [Facebook/Instagram/Google Display/email]
Main product to retarget with: [specific product or category]
Social proof: [number of customers, review rating, etc.]
Offer (if any): [discount or incentive for returning]

Create for each platform:
1. Facebook/Instagram ad:
   - Primary text (125 characters max)
   - Headline (40 characters max)
   - Description (30 characters max)
   - 3 variations with different hooks (benefit/social proof/urgency)

2. Google Display ad:
   - Headline 1 (30 characters)
   - Headline 2 (30 characters)
   - Description (90 characters)
   - 3 variations

3. Email (for cart abandoners):
   - Subject line (3 options)
   - Short body (under 100 words): remind, reassure, incentivize
   - CTA text

Sequence: Show benefit ad first, social proof ad second, urgency ad third.

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Write a landing page for a product bundle:

Bundle name: [name]
Products included:
1. [product 1 - regular price $X]
2. [product 2 - regular price $X]
3. [product 3 - regular price $X]
Bundle price: $[price] (savings of $[amount])
Target customer: [who this bundle is for]
Problem it solves: [why these products belong together]

Create:
1. Headline (benefit-focused, not just "The [Name] Bundle")
2. Subheadline (one sentence: savings + benefit)
3. Hero section copy (3-4 sentences explaining the bundle's value proposition)
4. "What's Inside" section:
   - Each product with: name, one-line benefit, individual value
   - Total value vs. bundle price comparison
5. "Perfect For" section: 3 customer scenarios where this bundle is the right choice
6. Social proof section: Placeholder for a testimonial + rating
7. FAQ (3 questions: what's included, who is this for, can I buy items separately)
8. Final CTA section with urgency (limited time/quantity if applicable)
9. Trust elements: guarantee, shipping, support

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Write SMS marketing messages for my e-commerce store:

Store: [name]
Campaign type: [flash sale/new arrival/abandoned cart/loyalty reward/restock alert]
Offer: [specific deal or message]
Link: [shortened URL placeholder]

Create 5 SMS messages for different scenarios:

1. Flash sale announcement:
   - Under 160 characters
   - Include: offer, urgency, link

2. New arrival alert:
   - Under 160 characters
   - Create excitement without over-hyping

3. Abandoned cart reminder:
   - Under 160 characters
   - Helpful, not guilt-inducing

4. Loyalty/VIP exclusive:
   - Under 160 characters
   - Make them feel special

5. Back-in-stock notification:
   - Under 160 characters
   - Urgency (it sold out before, might again)

Rules for all messages:
- Include [StoreName]: at the start for brand recognition
- Always include opt-out language: "Reply STOP to unsubscribe"
- No ALL CAPS except one word for emphasis max
- Include a clear CTA and link
- Sound like a helpful text from a friend, not a robot

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